Virgin Hotels is set to make its mark in London with the opening of the Virgin Hotels London-Shoreditch on August 1st. This new venture will involve the transformation of the Mondrian Shoreditch London into a fully-fledged Virgin Hotel. With a total of 120 rooms, the Virgin Hotels London-Shoreditch will retain its existing Spanish restaurant, BiBo, helmed by renowned chef Dani Garcia.
Aside from the well-established BiBo restaurant, the Virgin Hotels London-Shoreditch will feature a rooftop bar, pool, and restaurant. Additionally, guests can enjoy access to a members-only club venue, a state-of-the-art gym, and luxurious spa treatment rooms. Ibiza-based Blue Marlin will be managing all these amenities, ensuring a top-notch experience for visitors.
The opening of the Virgin Hotels London-Shoreditch marks a significant milestone as the eighth location for Virgin Hotels and the 17th property within the Virgin Hotels Collection. This move not only expands Virgin’s reach in the hospitality industry but also harks back to the company’s origins. Richard Branson, founder of the Virgin Group, emphasized the importance of London as a key destination for Virgin customers and the symbolic significance of returning to where it all began.
Branson highlighted the need to provide a seamless Virgin experience for customers throughout their journey, both in the skies and on land. By establishing the Virgin Hotels London-Shoreditch, Virgin Group aims to enhance its presence in London, a city that has long been associated with the brand. This initiative complements the existing Virgin Atlantic Airways operations in London, ensuring a consistent and exceptional experience for travelers from start to finish.
The upcoming opening of the Virgin Hotels London-Shoreditch represents a strategic move by Virgin Group to consolidate its position in the hospitality sector and deliver unparalleled experiences to its clientele. With a focus on quality, innovation, and customer satisfaction, Virgin Hotels continues to redefine the standards of luxury accommodations worldwide.