The Kentucky Derby is one of the most prestigious events in the United States, drawing in a massive crowd of 150,000 fans on Derby day alone. The task of providing food and beverages to such a large number of people is a Herculean undertaking that requires meticulous planning and flawless execution. Andy Lansing, the CEO of concessionaire Levy, describes the event as a “monster” in terms of complexity and scale. With experience catering to events like the Emmy Awards, Grammy Awards, Super Bowls, and the U.S. Open, Lansing emphasizes that the Kentucky Derby presents a unique challenge unlike any other.
Churchill Downs, the venue for the Kentucky Derby, poses a logistical puzzle due to its premium-heavy setup. Of the 150,000 attendees, 90,000 will have premium seating, while the remaining 60,000 enter as general admission. The premium areas are divided into three tiers, each with different spaces that require specialized catering. With a focus on inclusivity, most Kentucky Derby tickets now include food, adding another layer of complexity to the catering operation. To meet the diverse demands of the attendees, Levy deploys hundreds of chefs who are assigned to specific areas to ensure efficient service.
Culinary Offerings at the Kentucky Derby
The culinary offerings at the Kentucky Derby reflect the local culture of Kentucky while catering to the tastes of a diverse audience. The menus are meticulously planned months in advance, with a focus on dishes that can be prepared at scale. From smoked brisket to shrimp, the menu features a wide range of options, including ultra-premium items like lobster, seafood burgoo, and Wagyu prime rib. Despite the volume of guests, Levy maintains a commitment to quality and variety, offering unique dishes tailored to different premium spaces.
The Iconic Mint Julep
One of the most iconic aspects of the Kentucky Derby is the mint julep, a classic drink that has become synonymous with the event. Levy serves approximately 110,000 mint juleps on Derby day, showcasing the enduring popularity of this traditional beverage. Anchored by Woodford Reserve whiskey, simple syrup, and mint, the mint julep is a staple at Churchill Downs, with attendees flocking to enjoy this quintessential Derby experience. In addition to providing classic cocktails and high-end offerings, Levy emphasizes the importance of embracing tradition by serving the mint julep to all guests.
Preparing for the Kentucky Derby is not just a culinary endeavor; it is a logistical and operational challenge. With over two decades of experience catering to the event, Levy has honed its processes to ensure seamless service throughout the day. The synchronization of staff, chefs, and food is crucial to deliver a memorable experience to attendees. From sourcing ingredients from local farmers to coordinating the movement of products across different spaces, every aspect of the catering operation requires meticulous planning and precise execution.
Catering at the Kentucky Derby is a feat that requires a unique blend of creativity, precision, and scalability. The logistics involved in feeding 150,000 fans across multiple premium spaces are demanding, but Levy’s expertise and experience have enabled them to rise to the challenge year after year. By embracing the local flavors of Kentucky, showcasing culinary excellence, and preserving iconic traditions like the mint julep, Levy has established itself as a key player in the culinary landscape of the Kentucky Derby.