Encouraging Diversity in the Travel Industry: A Call to Action

The recent events led by Internova CEO J.D. O’Hara and Telesa Via at Delaware State University showcased the push for diversity in the travel industry. O’Hara highlighted the potential for financial success in a travel career, while Via shared her inspiring journey from a Hyatt property head to a leadership role at IHG Hotels & Resorts. These presentations aimed to engage minority students and spark interest in the travel industry among young people.

Different Approaches to Promoting Diversity

The gatherings at Internova and Delaware State University had distinct approaches tailored to the educational level of the students. The Internova event, in collaboration with I Am Cultured, focused on equipping under-resourced high school students with essential skills for success. Practical workshops on resume writing and networking, along with exposure to successful Black executives, aimed to inspire and empower the attendees. In contrast, the event at DSU targeted students at a historically Black school, drawing attention to the hospitality industry and encouraging students to pursue majors or minors in the field.

The presence of industry leaders and representatives from major companies like Protravel International, Delta, and Hyatt at these events underscores the commitment to fostering diversity and inclusion in the travel sector. Job fairs, networking opportunities, and advisory boards featuring prominent figures in the industry signify a proactive approach to engaging with students and promoting career opportunities in travel and hospitality.

The series of events planned for historically Black colleges and universities with hospitality programs, organized by the Alliance for Hospitality Equity & Diversity, indicates a concerted effort to expand outreach and promote diversity in the industry. With support from organizations like Hyatt, Hilton, and Marriott, these initiatives hold promise for creating a more inclusive and diverse workforce in the travel sector. Inclusion of travel advisor tracks and collaborations with industry experts further enhance the educational opportunities for students interested in pursuing careers in travel.

The success of these events in generating interest and enthusiasm for travel industry careers is evident in the positive reception from students. Panel discussions featuring industry professionals and hands-on activities like job fairs provide valuable insights and networking opportunities for aspiring professionals. The engagement of students majoring in communication fields, like journalism, demonstrates the diverse skill sets that can thrive in the travel industry, emphasizing the need for a broad range of talents and perspectives in the sector.

The efforts to promote diversity and inclusion in the travel industry are crucial for building a more equitable and representative workforce. By engaging with students from diverse backgrounds, providing educational and networking opportunities, and showcasing successful role models, the travel industry can inspire the next generation of professionals to pursue rewarding careers in this dynamic and exciting field.

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