Regent Seven Seas Cruises is introducing a new fare structure this summer that will provide guests with more flexibility when it comes to booking their cruises. This new pricing model, effective July 1, will allow passengers to choose between a cruise-only fare or an all-inclusive fare that includes air travel and transfers. According to Regent Seven Seas Cruises president Andrea DeMarco, “Flexibility is the ultimate luxury.” This change aims to attract new cruisers to experience the luxury of Regent Seven Seas Cruises.
Cruise-Only Fare Options
The cruise-only fare option will appeal to guests who prefer to book their own transportation using credit cards or airline loyalty points. This fare includes unlimited shore excursions, dining, WiFi, and one-night pre-cruise hotel stay. However, it does not cover the cost of airfare or transfers. This option provides guests with the freedom to customize their travel arrangements based on their preferences.
On the other hand, the all-inclusive fare is designed for guests who prefer a hassle-free experience. This fare includes first class, business class, premium, or economy air travel options, along with coach transfers from the airport to the ship. Additionally, guests will receive a $500 credit per suite for private executive transfers through Blacklane chauffeur service. This comprehensive package aims to provide guests with a seamless and luxurious travel experience.
Regent Seven Seas Cruises’ new fare structure presents an opportunity for travel partners to attract a wider range of clients to luxury cruises. According to DeMarco, travel partners can now tailor their offerings to meet the unique preferences of their guests. This evolution in fare structures reflects the changing landscape of luxury cruising and the need to cater to diverse client needs.
Despite the changes in fare structures, the commission for travel advisors will remain unaffected, as the air portion of the purchase is not commissionable. Reservations made before July 1 will retain their original amenities and conditions. This consistency in terms and conditions aims to provide clarity and transparency for both guests and travel advisors.
Regent Seven Seas Cruises’ new fare structure signifies a shift towards greater flexibility and customization in luxury cruises. By offering guests a choice between cruise-only and all-inclusive fares, the cruise line aims to appeal to a broader audience and cater to the evolving preferences of modern travelers. Travel partners have the opportunity to leverage this new pricing model to enhance the luxury cruise experience for their clients.