Universal Studios is gearing up to introduce new and exciting experiences inspired by the beloved musical “Wicked.” Guests can look forward to immersing themselves in the enchanting world of Oz as they journey through iconic locations and interact with captivating props and costumes.
The “Wicked: The Experience” will be making its debut at Universal Studios Hollywood and Universal Orlando Resort, inviting visitors to step into the shoes of their favorite characters and embrace the magic of the story. The experiences are set to open in late October, just in time for the highly anticipated release of the “Wicked” film on Nov. 22.
At Universal Orlando, guests will have the opportunity to explore re-created settings from the musical, such as Shiz University and the Emerald City. The UNIVRS store will be transformed into a magical space filled with props and costumes from the film, offering fans a chance to get up close and personal with memorabilia.
Meanwhile, Universal Studios Hollywood will be undergoing a similar transformation, with the Feature Presentation store and the UNIVRS store at Universal CityWalk Hollywood being converted into immersive “Wicked” experiences. Visitors can expect to see an array of props, costumes, and even enjoy a photo opportunity to capture the magic.
In addition to the interactive experiences, Universal Studios will be offering specialty dining items inspired by “Wicked” at various locations within the parks. From Voodoo Doughnuts to the Toothsome Chocolate Emporium & Savory Feast Kitchen, guests will have the chance to indulge in themed treats that pay homage to the beloved musical. Furthermore, specially themed merchandise will be available for purchase, allowing fans to take home a piece of the magic.
Following the launches in Hollywood and Orlando, Universal Studios has plans to bring the “Wicked” experiences to Universal Studios Singapore and Universal Studios Japan in the near future. This global expansion will give fans around the world the opportunity to immerse themselves in the spellbinding world of Oz and create lasting memories.
Universal Studios’ introduction of “Wicked” experiences is a testament to the enduring popularity and cultural impact of the beloved musical. By bringing the enchanting world of Oz to life in a tangible and immersive way, the theme parks are sure to captivate fans of all ages and leave them wanting more. Get ready to defy gravity and dance through life as you embark on a magical journey unlike any other at Universal Studios.